Daughter of one of the early grape growers in Hawkes Bay, Charlotte has always felt a deep connection to those early days being on Dad’s lap on the tractor, and later fell in love with the product of all that hard work in the vineyard. After completing her WSET Diploma, Charlotte got the best of both worlds and combined a love of wine with her career and for the last 20 years has represented the New Zealand wine industry across its many export markets spanning the UK to Asia (with lots in between) telling the story of what makes us altogether unique. Whilst based in the UK, Charlotte gave the Master of Wine exam a few good nudges and experienced just how sublime and ethereal great Pinot Noir can be. She has nothing but pride in the amazing achievements of New Zealand’s Pinot Noir producers with regional typicity shining brightly! Charlotte now heads the Brand team at New Zealand Winegrowers helping to protect and strengthen the premium reputation of the NZ Wine brand.